News
-
April 07, 2009
Mayor Menino, City of Boston & Down:2:Earth Announce Winners in Pitch the City Contest
Mayor Thomas M. Menino and the City of Boston, in partnership with Down:2:Earth (D2E), Boston's sustainable living expo, have announced the winners in Pitch the City, an open contest seeking the public's input on making Boston a greener city. They are Jess Lerner for the "Get A Little Greener" awareness campaign, and Mikayla Colson Leaning and Alexandra Reilinger for the Reduce, Reuse & Recycle Mural Project.
Mayor Menino praised all four of the finalists who gave their presentations at the D2E expo on Sunday, April 4 for their innovative ideas and stated "Boston's been named the third greenest city in the US, and with the input and support of our residents we will be number one!"
Because of the quality of all the presentations, the judges decided to choose two winners:
Jess Lerner, Brookline, MA: Get a Little Greener! Boston's public awareness and action campaign Jess Lerner runs Green on the Inside, a green living consulting business in Brookline. What's her idea for the city to get greener? Make thinking and acting green easy! Her awareness campaign is directed at the public and aims to make it simple for everyone to "Green a little. Change a lot." She even has plans to get the Red Sox wearing green socks and asking, "What will YOU do today?" to make Boston a greener city.
Mikayla Colson Leaning and Alexandra Reilinger, Jamaica Plain, MA: Reduce, Reuse & Recycle Mural Project. Best friends and next-door neighbors, Alie (11) and Mimi (12) want to paint murals that will motivate people to practice the three R’s - reduce, reuse, and recycle - at T-stops, on Boston Public Schoolyard walls and on electrical boxes around Boston, with recycling bins placed nearby. They already have the support of Boston’s Youth Mural Crew. Can the power of public art change the way we act?
Commenting on the winner, panelist Jim Hunt, the city’s energy and environment chief said "Their ideas will capture the imagination of local residents and signal them to do the right thing for the environment."
The panel of judges included:
Jim Hunt, Chief of Energy and Environment
Evelyn Friedman, Chief & Director,
Deptartment of Neighborhood Development
Brian Goodman, Boston Main Streets
Galen Nelson, Boston Redevelopment Authority
John Palmieri, Director of the Boston Redevelopment Authority
Down:2:Earth (D2E), Boston's premier destination for conscious consumers, is a marketplace for eco-friendly products, a public stage for community initiatives, and an educational forum that addresses sustainability issues. D2E emphasizes local and innovative solutions and connects consumers with progressive companies that are investing in a more sustainable future. D2E 2009 was held April 3-5 at the Hynes Convention Center in Boston. More at www.d2eboston.com or 617-266-6540.
d2e SPONSORS
d2e Local Bites Sponsors
d2e MEDIA SPONSORS
Sustainable living meets our present needs without compromising the needs of future generations.